Survey: Louisiana residents trust local media — national media, not so much

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Louisiana residents are pretty satisfied with their local news sources, according to the last of six reports from the 2018 Louisiana Survey, an annual product of the LSU Manship School of Mass Communication and the Reilly School for Media & Public Affairs.

However, that trust doesn't extend to the national media, according to the survey.

"Most Louisiana residents (56 percent) think that local news organizations are accurate in
their reporting, which is much higher than the share who think national news organizations generally get the facts straight (32 percent)," according to the survey's summary.

Other findings:

• About three-fourths of Louisiana residents say that local news organizations keep them very well informed (25 percent) or fairly well informed (49 percent) about state politics.

• When it comes to trusting information from news organizations, more Louisiana residents trust local media than national media. Overall, 78 percent trust the information they get from local news organizations a lot or some, but only 57 percent trust the information they get from national news organizations.

• Many Louisiana residents see a bias in local news. Sixty percent say local news organizations tend to favor one side, while only 36 percent say they deal fairly with all sides.

The "trust gap" is most pronounced among those who are Republicans, the survey found, with fewer than half of Republicans trusting national news. A whopping 93 percent of Republicans surveyed think the national media favors one side.

The survey, which was conducted by phone (landline and cellphone) between Jan. 26 and March 3, included 852 respondents. It has a margin of error of 3.4 percent.

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