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WWE® Giving Back


WWE® and its Superstars and Divas are known for giving back to the many communities and children they reach. WrestleMania® Week is no different as WWE talent will participate in over a dozen community events throughout the area.

The Be a STAR (Show Tolerance And Respect) anti-bullying program, founded by The Creative Coalition and WWE, promotes a positive and equitable social environment for everyone regardless of age, race, religion or sexual orientation.  Be a STAR promotes positive methods of social interaction and encourages people to treat others as equals and with respect because everyone is a star in their own right.

In an ongoing effort to spread the word about tolerance and respect, WWE Superstars and Divas visit two to three schools or community centers per month to speak with students about bullying issues, including sharing their own personal stories. 

To see the modern-day Celtic Warrior, Sheamus® dominate his way through those who oppose him, you'd never guess that he was himself once bullied, picked on for pudginess and for that same red hair that's become one of his beloved trademarks. For children who are either victims of bullying or for whatever reason, engaging in bullying behavior, it's tremendously powerful to hear the voice of someone as impactful as Sheamus speaking out firmly against bullying and harassment.

Be a STAR is just one example of WWE's broader philosophy of community giving and outreach.  WWE's comprehensive community giving platform supports organizations such as Make-A-Wish, Susan G. Komen, Special Olympics, Hire Heroes USA, GLAAD, and KaBOOM!, as well as other literacy, education and military causes. And to top off WrestleMania 30 Week, WWE and KaBOOM! are teaming up to build a new playground at Woodland West Elementary School in Harvey, La.  Superstars and Divas are going to work side-by-side with members of the local community by mulching, shoveling and hammering together the playground of the children's dreams and leave a lasting legacy in the community after WrestleMania 30 is over.

Whether it's Kofi Kingston® and Natalya™ hosting a reading celebration, or John Cena® hosting critically ill children and their families from Make-A-Wish, or Superstars and Divas visiting with children at local hospitals, or local schools hosting Be a STAR rallies, there is no shortage of good will coming our way during WrestleMania® 30 Week.

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