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Tips and techniques for amping up your lashes

Semipermanent mascara to growth-enhancing formulas



SemiPermanent Mascara:

Formulated from medical-grade adhesives, Rocket Science Beauty Bar's (640 Elysian Fields Ave., 218-8982; semipermanent mascara forms a water-, smudge- and flake-proof antimicrobial bond that colors, lengthens, curls and volumizes lashes.

  "This service really is great for a variety of women," says Erin Alexander, the salon's makeup artist and the only New Orleans stylist certified in the treatment. "Women with very light-colored or fine lashes can expect the most dramatic results."

  Semi-permanent mascara takes 30-45 minutes to apply and lasts two to three weeks. It is suitable for people with sensitive eyes, contact wearers, lash extensions and Latisse users.

  "Clients should avoid getting lashes wet for six hours after application, avoid oil-based eye products, and keep lashes clean by washing with oil-free cleanser and water," Alexander says.

  Priced at $45 for upper lashes and $25 for lower lashes, the mascara gradually wears away or can be professionally removed.

  "It's ideal for summer months, exercising, brides and vacations," says salon owner Savannah Blue. "It can be something that's very, very natural or very volumizing. It's very customizable."

False Strip & Individual Lashes

  False strip and individual lashes add a glamorous or theatrical boost to lashes.

  "They're easy to apply and only take a few minutes," says Kisha Williams, makeup artist and cofounder of The Makeup Lab Artistry (843 Carondelet St., Suite 4, 982 -0289; "With strip lashes, the styles vary, so depending on your preference, you have more options including a natural, dramatic or a more glamorous look."

  When positioned properly, individual lashes add visible volume.

  "These lashes work for those that just want to enhance their natural lashes and give a little bit more body to their lash hairs," Williams says.

  When selecting a design, shoppers should consider their desired effect and their eye shape. "Not all lashes will look the same on everyone," Williams says. "So it depends on the eye shape/size, the intensity they prefer, and their personality."

  To achieve a seamless application, Williams suggests measuring false eyelashes on the lash line, trimming the width as needed, and laying a small amount of lash adhesive on the strip of the fake lash.

  "Let the glue sit for about 30 seconds just to give it time to get a little tacky," Williams says. "Take a small pair of tweezers to hold the middle of the lash ... tilt your head ... place the lash as close to your lash line as possible. Then, adjust the lash as needed."

  Finish with a coat of mascara, and lashes become the cherry on top of a makeup routine. As an added bonus, they can be worn for up to three weeks with proper care and storage.

  "Once lashes have been removed, immediately peel off the excess glue and place them back in the case for another night," Williams says.

RevitaLash Advanced:

  Developed by an ophthalmologist who wanted to help his wife regrow her lashes after her chemotherapy, RevitaLash Advanced is an eyelash conditioner formulated with botanicals and peptides. The product nourishes fragile lashes, eliminates sparseness and sprouts new lashes.

  "It's an amazing product," says Nicole Miler, a product specialist at Earthsavers (Lakeside Shopping Center, 3301 Veterans Memorial Blvd., Suite 140, Metairie, 835-0225; 3414 Hwy. 190, Mandeville, 985-674-1133; 5501 Magazine St., 899-8555; "RevitaLash was one of the first lash enhancers around. I've used it myself."

  RevitaLash users must line their lashes with the product nightly to generate more length and fullness.

  "You have to do it religiously, every night," Miller says. "It's not one that's meant to be used twice a day. It's a nighttime treatment."

  With continued use, results are noticeable.

  "After about a month, I noticed I was getting more lashes at the inner corner," Miller says. "After about three months, it's a night-and-day difference. They are much thicker and curl a little easier."

Lash Extensions

  Technicians at Certified Lashes (2800 Manhattan Blvd, Suite 8, Harvey, 444-9385; use semi permanent synthetic eyelash extensions (or 100 percent mink extensions by request) to achieve lightweight, natural-looking lash enhancement.

  "Lash extensions are single strands of synthetic lashes that are attached one-by-one to your own natural lashes," says Judith W. Dugar, a marketing specialist at Certified Lashes.

  Attached to lashes using a solvent-, latex- and carbon black-free adhesive, the process takes two to three hours depending on the number of lashes applied.

  "The procedure is often referred to as beauty sleep, as it is non-invasive, painless and so relaxing that clients typically fall asleep, then awaken to lush, beautiful lashes," Dugar says.

  A full set of extensions runs $200-$500, and it costs $50-$150 to replenish extensions every two or three weeks.

  "Like your scalp hair, natural eyelashes grow and shed in a cycle, which is typically about 60 days," Dugar says. "Eyelash extensions remain in place until the natural lash on which it rests falls out."

  Extensions should be groomed daily and coated with a protectant weekly to maintain the extensions' curl.

  "Clients feel happy about themselves and have saved so much time getting ready in the morning," Dugar says. "If the eyes are the mirrors of the soul, then lashes are the frame."

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