"We trusted most people to kind of not take us too seriously. Our goal was not that kind of edgy, in-your-face kind of thing. I think that's kind of cheap."
— Milk Cult owner Ed Cornell quoted in a Washington Post story about negative reactions to the name of its new ice cream, Bangkok Brothel, a vegan coconut milk ice cream. The company announced it will keep the name but donate a portion of proceeds to two groups that advocate better treatment of sex workers.