Cities take great pride in their offbeat low-budget commercials. New Orleans is no exception — in fact, it's likely the most fertile ground for eccentric, memorable ads and their iconic stars. WYES even produced a documentary, Stay Tuned, about the city's love for its classic TV spots.
But the undisputed champ, the king of all local ads (whether in New Orleans or anywhere else, for that matter), is Frankie & Johnny's.
Kevin Allman remembers before Hurricane Katrina, his phone — just one digit off from the Frankie & Johnny's number — would receive all-hours calls and voicemails about the commercials. Mostly about how dumb they are, or, in one case, how poor of a dancer he is.
I've watched, recorded and recreated the Frankie & Johnny's commercial endless times, and I'd sometimes walk through my old apartment's long hallways in Trapani's signature dance-walk. Or face off my roommate in a dance-walk duel. It's rare that an entire city can identify a seemingly obscure line from a 30-second commercial and laugh, not at it, but with it, and with great affection. Mr. Frankie: Thank you.