He's become a local legend, like Pennywise or Freddy Krueger
On the set of the WWL-TV Eyewitness Morning News, Eric Paulsen and Sally-Ann Roberts prepare to — OH, GOD! LOOK OUT BEHIND YOU!
. He's the New Orleans Pelicans' demi-mascot, King Cake Baby
, and he's even scarier than Old Pierre
. Even SI.com has taken note
Mardi Gras is right around the corner and that means it is time for the New Orleans Pelicans to bring back the most terrifying mascot in all of sports, The King Cake Baby. If you are in New Orleans and love being terrified you can follow the team's Twitter account to check for the latest opportunities to stare into the giant baby's unflinching eyes in person.
But where did it come from? One man knows.
That man is WWNO-FM producer Jason Saul, who has produced a very in-depth look
at the man behind King Cake Baby:
Horrifying in aspect and cumbersome in motion, King Cake Baby has become more than a Carnival tradition at basketball games. He's a de facto mini-celebrity, popping up at smoothie shops and television stations, another smart Pelicans marketing effort.
This crazy giant baby-monster is the brainchild of Jonathan Bertuccelli and his Studio3 creative shop.
Bertuccelli is a Mardi Gras prop artist — and his dad created Mr. Bingle! Go read the whole thing